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  • Petal Card Token

  • New York, NY, USA
  • Investment
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Unlocking the power of your data. 
Until recently banks owned their customer's banking history. If you switched banks your history wouldn't come with you. Not anymore. Thanks to modern technology and new regulations, your banking history belongs to you.

This has created new possibilities for how people manage their money. And even apply for credit.

Credit scores don't tell the whole story. 
Until recently banks owned their customer's banking history. If you switched banks your history wouldn't come with you. Not anymore. Thanks to modern technology and new regulations, your banking history belongs to you.

This has created new possibilities for how people manage their money. And even apply for credit.

Help building credit, not debt. 
After approval, we give you all the tools you need to build positive credit history and track your score.

Your Petal card activity will be reported to all three major credit bureaus. Plus you can set a budget and freeze your card at any time.

A new approach to credit.
When you apply for Petal, we may use your banking history to instantly create a Cash Score — a measure of your creditworthiness based on income, spending, and savingsⁱ. It could help you qualify for a better credit card, even if you've never had credit before.

No Wallet. No problem. 
The process, referred to as “Cash Scoring”, measures economic fundamentals that aren’t typically considered in a credit approval decision, helping people that traditionally have trouble getting credit.

Once approved, customers get a mobile app where members can automate payments, track their credit scores, manage subscriptions, and stay on top of their spending.

Built for speed, security, and a post–global pandemic world.

Connect your Petal card to Apple Pay® or Google Pay™ on your phone, tap and go.








Don't take our word for it.



Our Commitment. 
We are committed to making sure our members’ voices are represented by hiring people with a broad and diverse
set of experiences and backgrounds.

This is a lifelong pursuit for us, and we’re nowhere near perfect, but we’re determined to be the change we want to see in the financial industry.


Growing Mindsets. 
We have rolled out a number of training programs to create open spaces to share, connect, and listen -- from
interview training to increasing inclusion in the workplace.

We're making sure everything from our employee onboarding, to performance reviews, to our promotion criteria is fair and equitable.


Building Bonds. 
We have several employee resource groups today, and continue to encourage our employees to connect with each 
other through their shared experiences and form a network of community, support, and belonging.

 


Petal Takes In $126.6M Debt Facility To Provide Access To Credit
Credit card company Petal closed on more than $126.6 million in debt facility backed by Silicon Valley Bank and Trinity Capital that will enable it to expand its credit card programs.

Founded in 2016, New York-based Petal aims to make financial services more accessible, allowing people to build credit and spend responsibly. The company uses machine learning to expand credit access, particularly to those who are new to credit and overlooked by big banks.

The company is growing quickly, and accelerated during the global pandemic as big banks were pulling back, Petal’s Jason Gross, co-founder and CEO, told Crunchbase News.

“We recently reached a milestone of 100,000 approved cardholders,” he added. “Ths funding allows us to continue that growth, but more significantly, this is the first depository financial institution for Petal cards. We are not just providing a typical credit card, but pioneering a whole new way of looking at credit risk.”

Petal offers two Visa card products: one for consumers who already have a credit history and want to improve their credit, and one to help people to build credit with a no-fee credit card that provides cash back and higher limits.

Approximately 70 percent of Petal’s card users had little to no credit history, Gross said, adding that cardholders with no credit history were able to raise their credit scores to an average of 678 after two months.


Latest Investment
The new facility includes $100 million from Silicon Valley Bank and $26.6 million from Trinity Capital. The funding will enable Petal to focus on providing better alternatives to big credit card companies and to expand its user base to millions, Gross said.

“Having a bank endorse our approach is something we have worked at for years,” he added. “We have been able to prove, over the last few years, that using cash flow instead of credit scores is better at predicting creditworthiness.”

The funding complements Petal’s existing $300 million facility led by Jeffries in 2019. In total, the company closed on more than $440 million in debt and raised more than $100 million equity financing, according to Gross. This includes a $55 million Series C round of funding in 2020 led by existing investor Valar Ventures.

“SVB is proud to support the Petal team with this warehouse facility as they strive to enable individuals to access and build credit responsibly,” said Brian Foley, managing director of warehouse lending at Silicon Valley Bank, in a written statement. “Reaching 100,000 cards approved is a significant growth milestone and we look forward to continuing to work with Petal as the company matures to the next phase of growth.”

Petal is not alone in gaining investor attention for helping people build credit. Earlier this month, San Francisco-based SeedFi, a financial health company, announced a $65 million raise led by Andreessen Horowitz that included $15 million Series A funding and $50 million in debt. SeedFi plans to use the funding to build out its platform aimed at Americans who don’t have adequate resources to build credit, save money, access funds and plan for the future.
 
  • Investment Type: FinTech
  • Offering Type: Reg A+
  • Funding Goal: $500,000,000
  • Initial Amount Raised: $126,000,000
  • Minimum Investment Amount: $500
  • Milestones: 100,000 approved cardholders
  • IRR: 8%
  • Holding Period: 5 years

Financial Highlights

    • Founded in 2016, New York-based Petal aims to make financial services more accessible, allowing people to build credit and spend responsibly. 
    • The company uses machine learning to expand credit access, particularly to those who are new to credit and overlooked by big banks.
    • Petal has raised more than $240 million in equity capital and more than $450 million in debt financing

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  • Entity : Petal Card Token

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